Probe CX, a leading provider of customer experience solutions, has announced the appointment of Rowena Powell as Chief Growth Officer – Government. In this role, Rowena will spearhead Probe CX’s government strategy, focusing on strengthening and expanding partnerships with government agencies across Australia.
Rowena brings a wealth of experience and a proven track record of driving impactful outcomes within the public sector. Her executive background spans 20 years of driving strategic growth and transformation within major global organisations, including FTSE 250 listed Serco and ASX listed Qantas.
Her strategic vision will be instrumental in enhancing citizen experience through innovative, efficient and scalable service solutions that align with and meet government priorities.
“I’m thrilled to step into the role of Chief Growth Officer – Government at Probe CX, leading our government strategy to elevate the way we partner with governments across Australia,” said Rowena.
“My focus is on driving meaningful impact, partnerships and outcomes - both for the governments we serve and the citizens who rely on essential services every day. What truly excites me most about this role is the opportunity to partner with governments to deliver exceptional services that make a material difference.”
As the public sector continues to evolve, Rowena also comments on the unique opportunity we have to support governments in delivering faster, more responsive and citizen-centric services.
“Technology, automation and AI are transforming service models, and we are eager to continue to support government agencies to leverage innovation while maintaining human-centric engagement,” Rowena added
